Headquarter
603, Ashiyana, Opp. Bhandarkar Institute, Law College Road, Shivajinagar, Pune – 411004
603, Ashiyana, Opp. Bhandarkar Institute, Law College Road, Shivajinagar, Pune – 411004
Ideamint was built on a simple belief: good work comes from good thinking, and not rushed output or borrowed opinions. We put human judgement first and use technology as support, never a substitute. AI helps us move faster, but the thinking still comes from experience, curiosity, and paying attention to people.
We take the time to understand your audience, your business, and what you’re trying to build. From there, we shape work that feels right for your brand and performs in the real world. That’s why we work as partners in the craft, involved and accountable from start to finish.
To be the kind of agency brands turn to when they want to do things properly.
Not louder. Not faster for the sake of it. Just thoughtful, well-made work that delivers and lasts.
To help brands think clearly, make better decisions, and build work that holds up over time.
We exist to bring focus, care, and responsibility to the way brands show up in the world, creatively and commercially.
Agency Head, Operations, Business Development & Public Relations
Head of Operations
HR Manager
Senior Manager, Operations
Legal Advisor
IPR Consultant
Hospitality & F&B Marketing Lead
Senior Creative Strategist
Group Head - Copy
Senior Client Partner
Client Partner
Group Head - Creative and Design
Art Director
Visualizer
Social Media Manager
Graphic Designer
Who thinks before doing and stays involved all the way through, we’d like to talk.
603, Ashiyana, Opp. Bhandarkar Institute, Law College Road, Shivajinagar, Pune 411004
Managing Director
Chitra Mete brings 26+ years of experience in integrated communication across social impact, government, and corporate sectors. With expertise in advertising and visual communication, she has led campaigns for UNICEF, WHO, Tata Trusts, and state bodies, driving change in public health, gender equity, road safety, and civic participation. A strategic leader, she blends creative direction, research, and narrative design to deliver impactful, culturally resonant work.
Director
Sahil is a business strategist with deep operational expertise and a passion for brand-led growth, thriving where digital innovation meets executional rigor and storytelling. At Zomato, he drove revenue, growth, and operations across key markets,
leading cross-functional teams and creating scalable programs that reshaped India’s food delivery landscape. His experience spans B2B partnerships, consumer engagement, and market expansion, always data-led and customer-focused. An MBA graduate from Esade Business School, with further studies at the University of Virginia’s Darden School of Business, Sahil specialises in marketing strategy, innovation, and leadership in global
markets. He believes clarity, consistency, and creativity are what turn good brands into great ones, because strategy is only as powerful as the story that carries it forward.
Co Founder & CEO
Yogesh Baddi is a seasoned brand strategist and creative leader with 20+ years of experience turning business challenges into compelling brand experiences through design thinking and strategic storytelling. His expertise spans brand systems, creative development, and visual storytelling across FMCG, Real Estate, Education, Lifestyle, and Healthcare. Known for blending analytical rigor with creative intuition, Yogesh crafts strategies that drive growth, build lasting connections, and make brands truly memorable.
Agency Head, Operations, Business Development & Public Relations
An astute professional with over 25 plus years of experience in Marketing Communications,Strategy&Planning,Brand Communication, Relationship Management and Operations in diverse industry sectors.
A proactive planner with expertise in strategic planning,market plan execution, corporate communications,PR,Brand management (ATL & BTL activities), Media Planning,Media buying & Media Relations. Skilled in managing teams to work in sync with set parameters & motivating them for achieving business and individual goals
Head of Operations
Ameya is a strategic, execution-driven COO with 10+ years experience scaling operations, systems, and teams across marketing, media, and tech. Skilled in building workflows, revenue tracking systems, and performance frameworks that drive growth, he has led transformations like CRM setup, enterprise migrations, and pitch systems boosting conversions by 30%+. Trusted by brands like Titan CBG, PhonePe, and HCL, Ameya blends systems thinking with creative agility to optimise delivery and impact.
